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Projects

AI-powered tools and artifacts I created.

/The_Brand_Engine

[AI-Assisted Research+Strategy+Audit]
<for Brands, Businesses & Organizations>

BRAND_ENGINE1000x1000.png

CareerPilot (beta)

[AI-Powered Search+Strategy+Guidance]
<for the Post-Digital Career Professional>

CAREERPILOT grid.png

Professional Portfolio

Select works on integrated marketing, multimedia design, omnichannel campaigns, and full-funnel growth.

Everware International

[Integrated Marketing]
<for Consumer Retail/Ecommerce Brand Family>

Everware Brand Family.png

Bayou Buzz

[ Creative Strategy + Social Media ]
<for Agency Clients in Restaurant & Hospitality>

bayou-buzz-logo.png

Pelazzio

[Lifecycle Marketing + CRM]
<for Full-Service Events Venue>

Copy of Pelazzio Logo.png

Truffel by Niantic Labs

[Graphic & Asset Design]
<for AR Mobile App>

2.png

Top Wellness

[Brand Design + Marketing]
<for Massage & Wellness Studio>

2.png

Our Home Realty

[Brand Design]
<for Real Estate Brokerage>

Our Home Realty.png

Research & Strategy

Select research, audit, and consulting works -- covering creative strategy, 360° omnichannel integration, resource allocation, techstack evaluation, conversion optimization, lead generation, sales enablement, and revenue operations.

2026

the_brand.ext

[ Lifecycle + Product Strategy ]
<for Scale-Up Phase Healthcare SaaS>

the brand extension

2026

the_brand.ext

[ Inbound + Funnel + Content Strategy ]
<for Founder of Custom Builder Studio>

the brand extension

2026

the_brand.ext

[ Lifecycle + Retention Strategy ]
<for Consumer Social Subscription App>

the brand extension

2026

the_brand.ext

[ Channel + Budget + Strategy Audit ]
<for Multi-channel Luxury Atelier>

the brand extension

2025

the_brand.ext

[ Launch + Awareness + Partnership Strategy ]
<for New Neighborhood Coffee Shop>

the brand extension

2025

the_brand.ext

[ Brand + Ecommerce Strategy ]
<for Multinational D2C Tech Product>

the brand extension

2025

the_brand.ext

[ Channel + Funnel + CRO Strategy ]
<for Regional Animal Non-profit>

the brand extension

2018

RentMyCloset

[Research, Development + Launch Strategy]
<for Peer-to-Peer Rental Startup Concept>

RMC.jpg

2016

Adidas

[Market Research, Analysis & Strategy]
<for Sportswear Brand Athleisure Product Line>

IMG_0164.jpg

2016

Hershey's IceBreakers

[ Launch + Go-To-Market Strategy]
<for Confection/CPG Brand New Product>

coolblast.webp

Media Gallery

Selection of photography, content, and creative samples.

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